Entrepreneur Magazine Claiming It Owns The Word Entrepreneur?

from the trademark-madness dept

A writer/speaker who set up a website at entrepreneurology.com apparently received a cease and desist letter from Entrepreneur Magazine, who is also opposing his attempt to trademark the term. Nice of Entrepreneur Magazine to be so supporting of other entrepreneurs, huh? The guy has preemptively sued the magazine's publisher to have it declared that he's not infringing: While the lawsuit does feel a bit like the entrepreneurology guy marketing himself, it still doesn't explain Entrepreneur Magazine's silly cease and desist letter. And, of course, the end result is that the guy ends up getting a lot more attention anyway.

Filed Under: entrepreneur, entrepreneurology, trademark