'Spinning' Trademarked; Gyms Being Threatened For Holding Spinning Classes Sans License

from the ride-that-bike dept

If you've been to a gym lately, you've probably seen how "spinning" classes have become quite popular these days. When I first heard of them, I couldn't figure out why they called them "spinning," rather than just "stationary bike" classes, but now I know: apparently "spinning" is a trademarked term, held by a company called Mad Dogg Athletics, and the company is gaining a reputation for trying to enforce that trademark around the globe. If you look at the USPTO, the company appears to have a ton of different trademarks on "spinning," covering not just exercise classes, but also sports drinks, lotions and creams, nutritional supplements and computer software. It looks like the original spinning trademark was filed for back in 1992 -- so it's entirely possible that this company really did come up with the term and popularize it.

However, it seems that many people now feel that the term really has become generic, and I'd have to agree. I've known about "spinning classes" for ages, but never had any idea it was associated with any particular company -- until now. And that's only because an anonymous reader sent in this story of how Mad Dogg has had lawyers threatening gyms in Denmark (Google translation of the original Danish). The Danish gyms seem pretty upset by this, arguing that "spinning" has become a common generic word, and no one associates it with Mad Dogg at all. It also appears that nearly all of the gyms contacted have simply decided to call their stationary bike classes something else, rather than give in and pay a licensing fee just to call a spinning class a spinning class.

Filed Under: denmark, gyms, spinning, stationary bicycle, trademark
Companies: mad dogg athletics