TechCrunch Admits That Using Facebook Comments Drove Away Most Of Their Commenters

from the treat-your-community-right dept

I must admit to something of a minor fascination in how other sites manage their comments. As we've noted many times, we've personally found that keeping our comments pretty wide open fosters the best sorts of discussions in the long run. Yes, like any sites, there are some users who are annoying, and some who exhibit trollish behavior, but most people can get past that pretty quick. In fact, at times, those people (while frustrating initially) can spur some really interesting conversations. One thing we've never quite understood, however, is the attack on anonymity that so many sites insist upon. As we've seen over and over again, many of our most insightful comments have come from anonymous commenters.

So I was actually surprised a few years ago when TechCrunch moved to switch all of its comments to Facebook comments, claiming that one of the good things about it was that it required you to provide your real name. Apparently that wasn't actually such a good thing for lots and lots of commenters -- as after nearly two years, TechCrunch has dumped Facebook comments and is pleading for commenters to come back.

Our comments are obviously far from perfect, but we've never been at a loss for having spirited discussions on nearly all of our posts. There's just something awesome about the community that likes to really dig into the various stories. That's part of why we've always viewed this site as a discussion site, rather than a "news" or "reporting site." We post stuff with our opinion because we expect people to respond -- good or bad, agree or disagree -- in the comments, and for some sort of discussion to ensue. That doesn't mean that we like to encourage trollish behavior, but we recognize that encouraging a real community has its benefits, and one key aspect to that is keeping the barrier low. Too many other sites seem to think the best way to deal with the messiness of some annoying commenters is to make it more difficult to comment. However, as TechCrunch has discovered, like chemotherapy, it's a solution that can kill off many of the "good" cells along with the "bad."

Filed Under: anonymity, comments, community, ease of use, engagement, facebook comments, openness, techcrunch
Companies: facebook