Recording Industry Has 'Virtually Eliminated Illegal File-Sharing' In Norway -- By Offering Better Products
from the they-said dept
Techdirt has written a number of times about growing evidence that good, reasonably-priced streaming services are reducing dramatically the number of illegal downloads in the regions where they are available. One of the countries where that was observed some years ago is Norway. Now, a new report in Music Business Worldwide indicates that things are looking even better for the recorded music business there:A countrywide survey in December 2014 showed that just 4% of Norwegians under 30 years still used illegal file-sharing platforms to get hold of music.The head of the International Federation of the Phonographic Industry (IFPI) in Norway, Marte Thorsby, explains why she thinks that has happened:
Even better for the worldwide industry, less than 1% of people under 30 years said that file-sharing was their main source of obtaining music.
"We are now offering services that are both better and more user-friendly than illegal platforms… In [the past] five years, we have virtually eliminated illegal file-sharing in the music industry."There we have it from the recording industry itself: offer "better and more user-friendly" products and illegal file-sharing just goes away on its own -- no intrusive surveillance, punitive three-strikes or clumsy site blocking required. How much clearer does it have to be?
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Filed Under: copyright, infringement, innovation, norway
Companies: ifpi