Verve’s Comments

• Sep 12th, 2011 @ 6:03pm

  Re: IANAL...

  on Redskins Owner Dan Synder Realizes He Was Going To Lose His Defamation Lawsuit Badly, Drops It
  Sometimes, clients don't want to listen to reason....
• Jan 26th, 2011 @ 9:15am

  Re: Kind of a waste...

  on Apple Using Special New Screws So You Can't Open Your iPhone
  You have to keep in mind that the average person (i'd argue, the vast majority of people) does not want to play tech support or tinker with their gear. They want toasters...you plug them in and they just work. And with that being the case, they aren't going to put in the effort to go look for a seller of said screwdriver.
• Jan 26th, 2011 @ 9:13am

  Re: Re: Re: Device over user

  on Apple Using Special New Screws So You Can't Open Your iPhone
  I still have my first gen iPhone (bought October 2007), and have had zero need to replace my battery.
  
  I suspect the theory is that you'll buy a new phone before you'll truly need a new battery.
• Sep 16th, 2010 @ 8:25am

  Re: who gives a damn

  on Michael Jackson's Family Sues Touring Company For His Death
  +1
  
  This.
• Sep 7th, 2010 @ 6:07pm

  Re: Re: Who would notice?

  on Forget Product Placement; Get Ready For Product Anti-Placement
  Chances are if we don't understand we are not the target market.
  
  This.
  
  The target market reads all the gossip rags and follows that type of stuff.... This is a brilliant strategy!
• Jul 22nd, 2010 @ 7:17am

  Re: One for the book of heroic failures along with..

  on If You're Going To Steal Something, Perhaps Avoid A Phone Demoing A GPS Tracking Program
  or my favorite - the thieves who tried to pull an ATM out of a wall by wrapping a chain around it, then to the bumper of their van which conveniently had the license plate on it....
• May 5th, 2010 @ 9:06am

  Re: Younger Generation's views?

  on Draft Of Privacy Bill Introduced... And Pretty Much Everyone Hates It
  From purely a marketing perspective, race/ethnicity can be useful because of exactly what you point out ... cultural differences! It's market segmentation; it's how you present your product to your target audience. But you have to know what your audience is to target your communications!
  Otherwise, I'm totally with you... ethinicity, race, cultures... those lines are becoming more blurred over time. But this is a very slow process...
• May 3rd, 2010 @ 8:53am

  the beginnings of streisand effect...

  on Once Again, You Cannot Copyright The Idea Of Sneaking Veggies Into Kids Food
  By suing, this put Jessica Seinfeld's cookbook even MORE on the perverbial consumer map! I'll be putting Mrs. Seinfeld's book on my Amazon wish list!
• Nov 5th, 2009 @ 12:51pm

  Re: Re: Re: Re:

  on Oh Look: Hollywood Doesn't Need To Break Your TV To Release PPV Movies Early
  Dark Helmet: 2 AnonyCoward: 0
• Nov 4th, 2009 @ 6:58am

  Re: People need a thicker skin...

  on AT&T Sues Verizon Over 'There's A Map For That' Ad Campaign
  But remember that you're a more educated consumer... you understand the distinction between 3G and non-3G technologies and what that ad is actually saying.
  
  Verizon is banking on the average consumer seeing the two maps, and going ... ZOMG, AT&T has no coverage!!! and switching providers based on gut reaction.
• Oct 22nd, 2009 @ 6:39am

  Re: Re: Re: Re: I don't see anything wrong with this...

  on Why Ralph Lauren Photoshopped That Model So Skinny... It Thought She Was Fat... At 120 lbs
  "Unfortunately, if she's been with you for six years of calorie counting, she's too emotionally damaged to stand up to you at all."
  
  Ding. You hit that nail right on the head.
• Oct 13th, 2009 @ 6:44am

  Re: Re: get the names right in your article

  on Washington Redskins Won't Let Washington Post Blogger Show Photos Of Upset Fans; WaPo Caves
  I think it's 105.7 "The Fan" an FM sports talk station.
• Oct 5th, 2009 @ 12:42pm

  Re: Re: Re:

  on Edwyn Collins Can't Give Away His Music Thanks To MySpace, Warner Music
  oops. failed to login. The above post is from me about the Truth being somewhere in the middle is from me.
• Oct 2nd, 2009 @ 6:40pm

  (untitled comment)

  on WSJ Defies NFL's Restriction On Live Blogging
  ESPN's web columnists have been doing this for years... Good luck to the NFL to shut THEM down...
• Sep 22nd, 2009 @ 9:26am

  Re: Re: That's too bad.

  on Following Your GPS Over A Cliff Is No Excuse For Bad Driving
  Or my current favorite: "The difference between genius and stupidity is that genius has its limits." - Albert Einstein
• Sep 18th, 2009 @ 12:48pm

  Re: it's not sunny in nyc

  on Why Don't More TV Shows Try To Connect With Fans?
  Chuck is back because the fans connected with the network directly AND through the major sponsor, Subway. They sent their Subway receipts to the network, made donations to the Subway's partner charity in the name of Chuck's main character, etc.
• Sep 18th, 2009 @ 11:29am

  Re:

  on Why Don't More TV Shows Try To Connect With Fans?
  There is no doubt in my mind this is true.
  
  However, The Product influences The Customer. If your company (The Customer) sees more revenue from consumers (The Product) because of a direct correlation to a TV show, then they will continue to advertise with that show, that show will get funding from the network, and then the network will broadcast the show to The Product. Rinse and repeat.
  
  To Mike's point - there are other shows out there that are making an effort to connect with fans, like the show Chuck on NBC, and their fanbase is responding in kind.
  
  Example 1: The fanbase, via twitter and fan sites, got together on the night of the season finale, and purchased subs from Subway, dropped comment cards in the name of Chuck Bartowski (lead character) to Save Chuck. It also happened that the main character's actor, Zachary Levi, joined 400 fans at a Subway shop and made sandwhiches for everyone who came. (http://chucktv.net/2009/04/26/video-zac-plus-400-fans-go-to-subway/) You can't connect better with fans than by feeding them. ;-)
  
  Example 2: The fanbase is streaming episodes of Chuck weekly until the new season begins. The cast sent a video thanks to the fanbase upon the 1 millionth stream.(http://chucktv.net/2009/09/11/video-chuck-cast-co-creator-say-thanks/)
  
  The cast realizes that it was a bubble-show, and that 13 more episodes were ordered by NBC because of fans being creative and instead of only bombarding the network (a la Jericho and CBS) but also bombarding a major sponsor... and showing the major sponsor that their ad campaign is reaching the consumer. Here is a link to the announcement that the show was renewed because Subway signed on... http://chucktv.net/2009/05/19/breaking-nbc-officially-renews-chuck/
• Aug 25th, 2009 @ 10:25am

  Re:

  on Recording Industry Helps Rapper/Single Mom Get A PhD, Though It Tried To Weasel Out
  Agreed. The university could have demanded that she pay the bill, and she'd have to get Warner to pay her.
  
  Good for her!! A *good* story for once.
• Jul 22nd, 2009 @ 7:58am

  (untitled comment)

  on Tiburon Wants To Photograph Every Car Entering And Leaving... But Don't Worry About Your Privacy
  Cameras film every vehicle that drives through a toll booth on a highway... what's the difference?
  
  (playing devil's advocate)
• Jul 2nd, 2009 @ 12:27pm

  Re: Well, sort of

  on Blizzard The Latest To Kill Features, Call It An Upgrade
  Plus, one can't discount how well WoW is doing in its current non-LAN-support format. Who's to say they aren't looking at that model very carefully because of its success??

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