Clint Eastwood Settles Legal Dispute Over Chair (No, Not That Chair)

from the in-case-you-were-wondering dept

I really have no idea why various furniture companies have taken to naming their furniture after famous Hollywood actors, but it apparently has become "a thing." In the past, we've written about lawsuits over Bogart couches and Brando couches. Back in April, Clint Eastwood jumped into the game with a lawsuit against Evofurniture for their line of ottomans and chairs named both "Clint" and "Eastwood." While there were legitimate defenses to this (as the estate of Humphrey Bogart learned) it appears that the Evofurniture folks weren't feeling particularly lucky... and agreed to settle.

Of course, Eastwood himself has been in the news of late for his interactions with a different sort of chair -- which in a bizarre way may have suddenly made his case slightly more compelling, as you could legitimately (though, ridiculously) make an argument that the public might really associate an "Eastwood chair" with the actor himself, whereas before that seemed like a longshot. I'm still not sure why so many furniture makers are naming their products after famous actors, but I wonder how effective it really is -- or if they're really just hoping for a lawsuit for advertising purposes...
Hide this

Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.

Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.

While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.

–The Techdirt Team

Filed Under: chair, clinte eastwood, publicity rights
Companies: evofurniture


Reader Comments

Subscribe: RSS

View by: Time | Thread


  1. icon
    Alana (profile), 16 Oct 2012 @ 2:22am

    That's a fine way to try make the chairs invisible too.

    link to this | view in thread ]

  2. identicon
    Yawgmoth, 16 Oct 2012 @ 3:39am

    Eastwood? Aren't those the name of the crappy chairs that always seem to break with minimal effort over somebody's back? No wait I'm thinking of the actor!

    link to this | view in thread ]

  3. identicon
    abc gum, 16 Oct 2012 @ 4:58am

    Why do chairs need a name anyway?

    The naming of vehicles has become rather silly also. For example, who buys a car named Avenger - someone with a bad case of roadrage? Or what about the Ram truck from Dodge? At least with vehicles, naming them serves a purpose but chairs?

    link to this | view in thread ]

  4. icon
    Ninja (profile), 16 Oct 2012 @ 4:59am

    Well, it would be quite awkward to sit on Clint Eastwood unless your macho heart is from San Francisco. /derp

    link to this | view in thread ]

  5. icon
    Ninja (profile), 16 Oct 2012 @ 5:01am

    Re:

    I hereby name my chair Jessica Alba.

    "Hello dear guest, would you like to sit on Jessica Alba?"

    link to this | view in thread ]

  6. icon
    G Thompson (profile), 16 Oct 2012 @ 5:12am

    Re: Re:

    Thats just wrong..

    wrong! Wrong WRONG!!!


    You need to name the chair "G Thompson" then ask Jessica Alba to sit on it ;)

    link to this | view in thread ]

  7. icon
    Ninja (profile), 16 Oct 2012 @ 5:19am

    Re: Re: Re:

    Oh, I see what you did there ;)

    link to this | view in thread ]

  8. identicon
    Anonymous Coward, 16 Oct 2012 @ 5:39am

    Clint Eastwood would have more of a legal claim if it was called an "Obama Chair", since he was yelling at an invisible version of Obama, not himself.

    link to this | view in thread ]

  9. icon
    Mike C. (profile), 16 Oct 2012 @ 6:26am

    Slightly more justified than Bogart though...

    While the naming of the furniture was probably fine, part of the lawsuit also dealt with the marketing used by the furniture company and their references to movies Clint had been in. One example claimed in the suit was:

    "When you're invited into a person's home, you get to see the good, the bad and the ugly. When visitors come to your home, the Clint 47'' Entertainment Center makes your family room alone look like you live in a perfect world of a million dollar baby"

    I think the combination of the two (name + movie references) was the heart of the problem.

    link to this | view in thread ]

  10. icon
    Zakida Paul (profile), 16 Oct 2012 @ 6:27am

    Opinions are like arse holes, everyone's got one and everyone thinks everyone else's stinks

    I love that quote :p

    link to this | view in thread ]

  11. icon
    MahaliaShere (profile), 16 Oct 2012 @ 12:08pm

    Such crap

    They should start naming toilet seats after them. Then sit back and watch the fur fly.

    link to this | view in thread ]


Follow Techdirt
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Discord

The latest chatter on the Techdirt Insider Discord channel...

Loading...
Recent Stories

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it
Close

Email This

This feature is only available to registered users. Register or sign in to use it.