CBS Streaming Service Chokes On The Grammys, But YouTube Takedown Apparatus Works Just Fine
from the not-really-innovatin' dept
CBS had the perfect opportunity over the extended weekend to show that the company had evolved and was ready to embrace the modern streaming era. CBS had announced that users could watch the Grammy Awards live online on Monday Night -- but only if customers signed up for a trial of CBS' $6 per month "All Access" streaming service. And while not necessarily a bad promotional idea on its surface, it appears that CBS choked completely on the opportunity, with numerous customers reporting that they couldn't even get the stream to start:Wow. @CBS All Access lasted about 30 seconds before totally crashing. Cool product.
— Dashiell Bennett (@dashbot) February 16, 2016
"Some users experienced temporary difficulty accessing the live online feed of the Grammys. Our location services provider had a brief issue verifying user location. That issue has since been resolved and all users are back online,” a CBS Interactive spokesman said."And while technical glitches happen, this is the same company that has waged war on companies trying to deliver a more innovative, efficient and modern TV viewing experience for decades. This behavior has included suing and whining about Aereo; suing to stop Dish's Hopper ad-skipping technology (and ignoring editorial firewalls over at CNET to hurt said product in the press); whining about Netflix; suing Star Trek fans for expressing their fandom; and constantly threatening to bury over-the-air TV behind the cable paywall unless everybody does exactly what CBS wants.
And indeed, while CBS couldn't get its own streaming service to work, the company's copyright shutdown apparatus worked perfectly well, so that fans of the awards show couldn't watch it anywhere:
@brianstelter and CBS just shut down a bunch of streams on YouTube pic.twitter.com/veGfbj6j7Y
— Austin Blumenfeld (@apblumenfeld) February 16, 2016
CBS' Grammy live stream is a disaster but instead of fixing it they're taking down all the YouTube streams and now I'm missing it 😒
— Abby Dockum (@AbbyDockum) February 16, 2016
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Filed Under: all access, grammy's, streaming, takedowns, tv, tv streaming
Companies: cbs, youtube
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Considering it is a Government granted monopoly it shouldn't be a surprise, no?
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Be
Streamed
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Business 101
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Something for Everyone
In their announcement they mentioned that in their efforts to get as many people as possible to view their pointless show they exercised the maximum amount of control by preventing people not 'within' their 130 designated viewing areas which while all within the continental US certain viewers weren't within those 'market' areas that their marketing people said should make up the test market. And because someone might not live within those test market areas but might live in the continental US and are INTERESTED in their pointless show, they should be prevented from seeing it. They are now interviewing spin agencies that can re-spin the badly spun debut of the ironically named 'All Access' service.
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1. If a customer has a legitimately bad experience at a restaurant and complains, it is common for the manager to either comp or discount the meal or offer a free dessert or something to attempt to repair their relationship with the customer so that they will consider returning.
2. If a retail store is out of stock on an item that is perhaps on sale it is common for the store to offer a comparable item or the next upgraded item for the same price or a raincheck so that the customer can purchase it at the sale price when more are in stock even if the sale has ended.
If the location validation system was causing the problem, causing their product not to be available to anyone on the service, the logical thing to do would be bypass the location system altogether to ensure that the people who have signed up and are paying customers are getting what they paid for even if that means that others maybe getting it as well.
If retail stores and restaurants treated their customers with the disdain that CBS has here, they soon would have no customers.
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Re: Business 101
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CBS Streaming Subscriber
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I'll continue to use my Antenna and watch them for FREE Legally. Though I didn't waste my time watching the Grammy's.
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FTFY
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https://www.youtube.com/watch?v=yzLT6_TQmq8
A legacy player finally admits they need to embrace technology that they were unable to kill. In fact one might argue that their focus on trying to kill it rather than embrace and innovate with it has put them out of the race.
They don't give a shit if they can provide what the consumer wants, they want control. This control has been growing unchecked and enshrined in law. We need more control, we need to deny new technology, we need others to bear more costs to keep us in control.
Streaming a feed on the internet isn't hard - Twitch, NetFlix, Amazon, Google, hell even a 12 yr old can do it. What broke it? The bolted on control factor. We have to make sure that you don't violate our geographic limitations and we are punishing EVERYONE because we made rules that make no sense in a global market. We are terrified to try and change these things, because we might make less money (despite the decades of evidence that new tech earns us more).
Their job is no longer giving people what they want, it is about trying to force people to give up control of how they want to do things. We will try to stream this thing we put on television for FREE, but you have to pay. We will keep you from recording it and skipping commercials. We will pursue you if you just try see the show without allowing us our total control. We will pretend the world isn't interconnected instantly, that people have shared moments at the same time despite thousands of miles between them. We will stay the old course, and just demand more control until we finally get total control... and notice people no longer look at our content because they moved onto someone who treats them like consumers not cattle to be controlled.
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Having a OTA has nothing to do with it. You're paying for Cable TV, you already have CBS why pay more to them? If you don't have cable and just Internet, maybe a antenna doesn't work well, good, pay the $6 to CBS if you want. As in you're paying one or the other, not both at once. Quite frankly $6 a month for CBS is a rip-off. Just think if ABC, NBC, FOX, CW also all asked for $6. Now you're paying $30. Hulu+ is a much better deal then paying for CBS All Access, even at $13 for few commercials because that at least has a bunch more content from many places.
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Conclusion on Brain Status
Since the whole point is to make money and since the show is almost wholly unsalable after the event is over, requiring live streaming: why would location services even be involved?
CBS hates making money? Can't be that, we all know better than that.
Oh, wait, I get it: CBS lacks a brain.
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Then it was poorly designed and the thing that caused the issue was the part designed to block people from accessing the service if they happened to be sitting in the wrong place. That's DRM, whether they want to admit it or not.
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